“My most-ordered steak.”
✓Joe invited you: $50 off applied to your first order.
A VIP invitation
Joe saved
you a seat.
These are the cuts I’d put on your table.
Applied automatically at checkout. New customers only.
From the co-founder
“I started Crowd Cow so you could know the farm behind every steak. Then we went after the best beef we could find, from Montana ranches to Japan. Beef is every bit as rich and varied as wine, so taste your way through my picks.”
Joe Heitzeberg
Co-founder & Chairman, Crowd Cow
- Sourced with careWe show you which farm each cut comes from.
- Delivered frozenPacked with dry ice and shipped straight to your door.
- No membershipOrder once, or as often as you like.
Founder picks
Joe’s Picks
Favorites I’d serve any guest, from my go-to ribeye to Japanese A5 Wagyu.
“On my table 15 times and counting.”
Japanese A5 Wagyu Petite Striploin Steak
“Japanese A5. I keep a few on hand.”
“Sweet, snappy Alaskan crab legs.”
Dry-Aged Kansas City Strip Steak
“Our best-selling dry-aged steak.”
“A mild fillet for a fast weeknight.”
“My everyday Wagyu. 19 orders so far.”
“Bone-in rib steak, on repeat since 2019.”
Heritage Boneless Pork Butt Roast
“Forgiving, versatile and dead simple.”
“Heritage pork. There’s no going back.”
Cook with confidence
Before you fire up the stove
My take on Wagyu, steak and pork butt.

Sourcing Wagyu from Japan
The world’s rarest beef: Olive Wagyu
Fewer than 2,200 Olive Wagyu cattle exist. We brought the first to the U.S. in 2018.
Read Joe’s story

Straight from the freezer
Cook your steak from frozen
Skip the thaw. Sear it hard, then finish it in a 275°F oven.
Read the guide

Wagyu, decoded
Myths & facts: Japanese and American Wagyu
Six myths, from “American Kobe” to cattle that get beer and massages.
Read the post

Low and slow
Pork butt 101
Pork butt comes from the shoulder. A 2-pound roast takes an hour at 325°F.
Read Joe’s guide
How does the $50 work?
It comes off automatically at checkout on your first Crowd Cow order of $175 or more in products, before credits and taxes. One per customer. Not valid on gift cards.